Appalaraju (Sunil (actor)) is a film lover and he watches films regularly at Rambha Theatre in Amalapuram in a critical way and wonders why the directors are bringing out such films and his life ambition is to direct a film better than all the established directors. He leaves for Hyderabad and stays in his friend's (Satyam Rajesh) house, with his script titled ''Nayaki''. His friend takes him to an audio release function, where he meets a producer called Rakhee (Raghu Babu). He and his creative head Pushpanand (Harshavardhan) read the script and suggest some changes. But Appalaraju does not agree to change even a single word in it. Then Rakhee suggests Appalaraju to convince the top heroine of the film industry Kanishka (Sakshi Gulati) as her nod would help them fetch financiers.
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