A uniform specialty store in Shinjuku, Tokyo, sells an exhaustive range of attire for medical staff, chefs, security guards and various other workers. What does a brand-new uniform mean to these workers? For 3 days in mid-March, we asked that question to customers including a dentist expanding their wardrobe; a restaurant part-time worker buying new shoes; and the owner of a traditional Japanese restaurant desperately trying to keep her business afloat during the coronavirus pandemic.