The final four contestants each shoot a promo for the show they want on Food Network while being coached by Alton Brown and Giada De Laurentiis. Bob Tuschman and Susie Fogelson are back to pick the final three, who will make pilots for their shows, which are directed by the toughest star on the network: Robert Irvine! After the episode airs, viewers will be able to vote online and via phone to determine who wins the ultimate prize at next week's finale.